Monkey see Monkey Do
By means of social comparison processes, when we see someone who is “like us” performing or mastering a health behavior, our self-efficacy beliefs can be...
Recent Posts
Let the User Pick Their Incentives
People are driven by different preferences and values. Let the user choose the right incentive for themselves.
Offer lottery-style rewards to incentivize creativity
Individuals with high openness-to-change values have an overall higher level of innovativeness and an overall higher correlation with creative accomplishment...
Empowering Effectiveness
Including empowerment strategies in design will result in higher levels of self-efficacy in safe decision making.
Optimize on Reminders to Engage with the Intervention
Reminders to remain engaged with a digital health intervention can be good cues to action. However, these reminders may be more effective if they are only se...
Provide support and reassurance to overcome perceived barriers
Barriers to behavior change may include misinformation, social stigma, cost, inconvenience or other issues. Interfaces that enable social support and accurat...