Identify where your target users exist within the 6 stages of change to help your product work for your target users more effectively.
Example: A is in the Precontemplation stage of practicing a healthy lifestyle. B is in the Action stage, and exercises with her friends regularly. When designing a product related to improving personal health, consult the Stages of Change to understand if you are designing for A or B.
The more you know
“Early intervention with adolescent smokers using TTM-tailored [Transtheoretical Model] treatments produced significant abstinence rates at twenty-four months that were almost identical to rates found with treated adult smokers” (Hollis et al., 2005).
